***One of the BIGGEST reasons you struggle to generate quality leads from networking is because you’re not KNOWN for something***
Now I don’t necessarily mean Tony Robbins known, in fact, I’m not even talking about Chris Ducker known… I mean – known (for something) in the circles that you hang out in.
And those circles don’t need to be crawling with tens of thousands of people, it just has to be in spaces where your ideal clients hang out.
‘Notice I said ‘known for something’ not just known. Famous does not equal $. Being well known for being worth knowing is where the $$$$ are at.’
If you’re able to clearly communicate what you do AND you’re 100% certain that you’re communicating a genuine want and a solution to a genuine problem that your ideal clients want and suffer from, and you become known in your circles where your ideal client hangs out, there is no reason why you can’t turn those prospects into leads and convert them with ease.
So if you’ve been struggling to generate leads from networking, ask yourself what’s my problem?
1. Am I taking the actions I need to take to become known in my circles? Consistency, visibility, clear links back to what you do?
2. Do I have complete clarity on what my ideal client truly desires and the problem that they suffer from? Put another way, do you know what they are willing to pay anything for?
3. Am I hanging out where my ideal clients are at?
Or is it perhaps a mix of all those things? Many people struggle with doing the first point because of the lack of clarity on their ideal client… oh and guess what, if you don’t know where they are hanging out you don’t have true clarity on who they are.
Gain clarity on your ideal client by downloading my 5 Steps to a Money Making Niche workbook here www.jen-hall.com/5stepstoclarity