Become the No. 1 Choice for your Ideal Client, dominate your market & rise to market leader position
One-to-one coaching to position you as the No.1 choice for your perfect prospects and build a market leading business.
- Get the clarity & positioning you need to ramp up the desirability of your business & it's offerings.
- Uncover your concrete USP to differentiate from your competition. Stand out of the saturation & convert high-paying prospects.
- No more convincing people of your value! Sell out at your chosen price point (premium or not) with ease & confidence.
- Build a client acquisition strategy that converts BEFORE they get on the phone!
Dominate Your Market . Create a 'Category of One' Business . Become the No.1 Choice
"My positioning in the market is so much more powerful than before, I feel like the queen in my own niche, and I’m about to approach one year in my business and I've already hit 6 figures!" Shamoni Gilani
Award Winning Business Coach & Best Selling Author of Expert Unrivalled
You know you're capable of so much more.
You've become acutely aware of the incredible value you offer and that you're playing at the entirely wrong level. Undercharging and talking to an audience full of freebie hunters & people who don't take their goals seriously.
It's time to up-level your business to create & position high transformational products that sell with ease to clients who ARE serious about change and don't question your value.
Time to carve out your place in the industry as a respected 'must work with' business and stand out as a breath of fresh air. An entirely new solution to your market.
You know you're capable of so much more.
You've become acutely aware of the incredible value you offer and that you're playing at the entirely wrong level. Undercharging and talking to an audience full of freebie hunters & people who don't take their goals seriously.
It's time to up-level your business to create & position high transformational products that sell with ease to high-paying clients who ARE serious about change and don't question your value.
Time to carve out your place in the industry as a respected 'must work with' business and stand out as a breath of fresh air. An entirely new solution to your market.
'YOU' and your individuality being your only USP isn't cutting it in this noisy market place. Get ready to crank it up a thousand notches and actually create tangible concrete USP's that make logical sense as to why your prospects should buy from you as their number one choice.
Establish unshakeable confidence in your business attraction - from your powerful marketing message & compelling offerings to your expertly designed conversion strategy.
When we work together we'll be using my '3rd Layer Marketing Method'. The layer that gets to understanding exactly what makes your high-paying clients tick, what motivates them, their desires and what will compel them to buy from you.
Shamoni Gilani
Clarity Expert & Messaging Maven
Discovering Jen has been by far one of the best discoveries I have made in my business, it has radically changed the trajectory of my future and my positioning in the market place is so much more powerful than ever before.
Not only that but since working with Jen, I started converting dream clients with ease who didn’t question my value. I had the confidence to double my fees AND sold at the higher price point without question. I feel like the queen in my own niche, and I’m about to approach one year in my business and about to hit 6 figures imminently."
Member of Jen's high-level 1-2-1/mastermind - Elevate
- Feeling bulletproof knowing exactly why you're the obvious choice for your ideal clients so you can concentrate on staying in your lane!
- Having crystal clarity on what separates you from the rest of your industry and eradicating competition.
- Attracting clients who are ready to say yes to your chosen price point BEFORE they get on the phone.
- Being the number one choice for your market and lapping up the market share. Remember if you don't - someone else who isn't as good as you will!
- Getting all the pro invites to speak on the best stages, quoted on industry recognised platforms and interview requests from podcast giants!
- Making serious waves in your industry and getting recognised for your contribution to the future development of your market.
- Knowing that you have unique selling points that set you apart from everyone else, eradicating competition & that compels your prospects to buy!
Julie Sakaas
Food Addiction Coach
I worked with Jen on her one-to-one programme and everything started to fall into place. In just one session, I realised where I was going wrong. Jen advised me on a slightly different path, and straight away I could see positive changes. I micro-niched one more step, increased my prices and streamlined my whole message and within 2 months, I had signed-up 2 new high-end clients ($4.5k). No fuss, no bother, I didn’t have to sell, they just wanted to buy from me!"
Coached with Jen on her High-End Client Attraction Accelerator Programme
Julie Sakaas
Food Addiction Coach
I worked with Jen on her one to one programme and everything started to fall into place. In just one session, I realised where I was going wrong. Jen advised me on a slightly different path, and straight away I could see positive changes. I micro-niched one more step, increased my prices and streamlined my whole message and within 2 months, I had signed-up 2 new high-end clients ($4.5k). No fuss, no bother, I didn’t have to sell, they just wanted to buy from me!
- Sick of being second best?
Whether you're being rejected by the entire market or you're being labelled as second best by your dream prospects - I'll help you reposition your business so that you can articulate your gold (USP's & Value) and have them picking you as first choice.
- Blending in? Everyone else doing the same stuff as you and you're struggling to articulate what makes you different?
I'll help you innovate and productise a concrete USP that not only sets you apart but that provides a groundbreaking new solution to your market, so that you can capture their attention and convert with ease. I'll fine tune your niche to create laser sharp messaging that speaks right to the heart of your ideal client.
- Are you working hard but finding it difficult to keep up with visibility and constant promotion of your stuff?
I'll show you how to build an effective conversion machine that'll take some of that heavy lifting away, so you can relax knowing you are keeping a powerful presence even though you're taking a little down time.
- Struggling to create & sell high-ticket offerings & not sure if you're high-ticket material?
My coaching will not only shine a light on the value you bring to the table so you can claim unshakeable confidence in your premium pricing but I'll also help you create an ecosystem of products/packages that work together harmoniously to sell with ease.
- Don't really have a problem you can articulate, but you know you're ready to up-level to see you and your business receive that 'respected and must work with' market leader status?
Once we're through, you'll have offerings and marketing that position you as the number 1 choice for your market and you'll be a true leader in your field!
CLICK HERE - if you're ready to hear it...
David Williams
International Education Consultant
Jen has the great ability to see through the fog. As an entrepreneur it is sometimes difficult to recognise your own expertise. For me, I felt it difficult to identify myself as an expert, even though I had the proof of success from clients. Jen was able to help me realise my own value and the value I bring to clients. Giving me the tools be confident enough to go and ask for what I’m worth.
At the same time Jen was able to help me package up my support in to clear and distinct offerings making it easier for me to identify what the right package might be and for my clients to have a range of choices for service offerings. All this has meant that I am better able to serve the people I work with, I wouldn’t hesitate to recommend Jen to anyone in the same position. In addition, she is one of the nicest people you’ll meet, a real gem.
David went onto secure a $40k contract within 3 weeks of taking the 'Charge Premium Prices' Programme
David Williams
International Education Consultant
Jen has the great ability to see through the fog. As an entrepreneur it is sometimes difficult to recognise your own expertise. For me, I felt it difficult to identify myself as an expert, even though I had the proof of success from clients. Jen was able to help me realise my own value and the value I bring to clients. Giving me the tools be confident enough to go and ask for what I’m worth.
At the same time Jen was able to help me package up my support in to clear and distinct offerings making it easier for me to identify what the right package might be and for my clients to have a range of choices for service offerings. All this has meant that I am better able to serve the people I work with, I wouldn’t hesitate to recommend Jen to anyone in the same position. In addition, she is one of the nicest people you’ll meet, a real gem.
David went onto secure a $40k contract within 3 weeks of his first session!
My one-to-one coaching follows a process that's proven to get results.
Step #1 - Messaging & USP Innovation
Get Clarity On Your USP's & What Makes Your Business
A unique Compelling Offering To The Market
- Use my '3rd Layer Marketing Method' to fine tune your marketing & messaging, & position your business as a 'must have' market leader.
- Differentiate by innovating your concrete USP(s) to become the number 1 choice for your market and a 'category of one' business.
- Eradicate your competition and harness that bulletproof feeling in the knowledge that you are unrivalled in what you offer.
Step #2 - Systemise & Productise
Create irrefutable signature products That Sell With Ease
- Futureproof your business & create signature systems & packages that sell with ease. Use my package positioning & price anchoring method so that selling (high-end or not) becomes a walk in the park.
- Create content & sales copy that clearly articulates the value that you bring to the table & charge your worth with unshakeable confidence.
- Build a simple client acquisition strategy that
nurtures, overcomes objections & converts prospects before they get on the phone. - Create campaigns and marketing assets that you can reuse, repurpose & put on autopilot to attract and convert perfect prospects even when you're taking a step back from the business.
Step #3 - Make Waves in your industry
execute market leading elements that will catapult your business to market leader position
- Boost your credibility within your industry by taking a bold positioning move such as publishing a book on your area of expertise, holding an event, hosting a podcast or mastering a signature keynote for big stages.
- Get recognised for your contribution to the future development of your market and land speaking gigs on the best stages, get quoted on industry recognised platforms and secure interviews from podcast giants.
- Use your concrete USP to lead the way in your industry, lap up the majority market share and have your dream clients queuing to work with your business.
ELEVATE TO MARKET LEADER
12 Month One-to-One / Mastermind Hybrid Programme that elevates you to Market Leader Position to become the #1 choice in your industry & for your prospects
High End Client Attraction Accelerator
2 Month One-to-One Programme to create and sell premium products at premium price points with unshakeable confidence
USP & Attraction Clarity intensive
1 Month One-to-One Intensive to nail what makes you truly 'wanted' by your ideal client , your niche & the USP that stands you apart to become a compelling offer
Other Coaching Services Available
Click below to find out more information on each programme...
- Charge premium £$
- Events
- Expert Author
- MYM
This intensive is for those who have a strong value proposition and have been securing clients but now want to take their marketing to the next level and differentiate themselves from the competition in a big way so that they can become the No.1 Choice in the market for their ideal high-paying prospects.
In this session we'll nail your concrete USP's that don't just rely on your individuality, and position you as a fresh new solution that brings huge transformation and value to the market, that cannot be ignored. If you're ready to make a splash with your USP and 'big marketing idea', this programme is for you.
Your Investment
One-to-one coaching ranges from £1.5k - £10k
Sally Keyhoe
Specialist Mortgage Consultant for Self Employed Business Owners
Jen helped me achieve a light bulb moment around packaging up my offering in a more compelling way and also helped me realise and articulate concrete USPs and the value I provide to my clients. Jen has a great ability at focusing in on your business with laser precision and is full of great ideas that she constantly offers throughout your time with her.
She is a natural at seeing potential in people and their businesses. Not only is she an absolute expert in her field but she also puts so much effort into building up confidence meaning you leave with not only complete clarity but also the mindset to take massive action to achieve your goals. I would highly recommend Jen for anyone who can’t see the wood for the trees in their business, who is feeling lost or who wants support to take action to maximise their business fast! Thanks Jen "
Sally went on to gain a new client just hours following a publsihed testimonial outlining her concrete USP's created in an Unlock Your USP intensive with Jen.
My one-to-one programmes are NOT for...
- Solely 'physical product' based businesses.
- Those that don't want to take action and just stay in 'think' mode. This will only work if you take the action to make changes in your business and actively promote.
- Those that want to be told they're doing all the right things and refuse to try a new direction.
Working with me one-to-one IS for...
- Service based business owners / coaches / consultants
- Those who want to turn up the volume on the desirability of their business.
- Businesses who want to stand apart from the competition and create a unique value proposition that converts high-paying clients with ease.
- Those in need of dialling up their positioning in the market to become respected and market leading businesses.
- Ambitious entrepreneurs who want to know exactly what makes them 'needed' so they can sky rocket their conversion rate.
- Those who are serious about making money in their business and are willing to pivot and tweak their message and their offers throughout their entire business in order to achieve success.
When you choose to work with me one-to-one we will...
- Create your concrete USP's ('Unique Magic Bullet') that will not only eradicate your competition but will act as the deciding factor that makes you a NO BRAINER decision to your prospects.
- Learn how to create content, copy and lead magnets that hook so you can start to build an audience of ideal (high-paying) prospects. Whether that be for your website, sales pages, your social media or your next webinar - we'll have you covered.
- Turn your business from overlooked to irresistible by fine-tuning a money making niche & discover exactly what makes you a 'must have' 'category of one' business.
- Craft a powerful marketing message that will attract your perfect prospects.
- Create marketing assets that can be reused & repurposed on autopilot.
- Learn what you need to do to bridge the gap between where you are now and becoming the most desired option in the market.
- Build a simple magnetic marketing plan (client acquisition strategy) that hooks, nurtures and converts with ease BEFORE they get on the phone.
If you're ready to nail your unique Desirability Factor which makes you a no-brainer decision
for your market...
...and start attracting ideal clients who are
ready to say yes to your chosen price point
BEFORE they get on phone...
...then it's time for you to say YES to your market leading
success and sign up now to secure your place.
Or check out the Frequently Asked Questions below for even more info...
FAQ's
When do we start?
I have limited spaces for my 3-6 month one-to-one clients, but depending on availability we can get started as soon as next week!
Is this for new or established businesses?
I've taken both newer business owners AND established business owners through my programmes with incredible results. When we talk on the call I'll be able to advise the best course of action depending on the stage you're at. As a general rule of thumb you will have needed to have been in business for 6 months or more for my programmes to be suitable.
If you're a business that is gaining clients but not as often as you'd like and you want me to help you to position your business as the no.1 obvious choice in the market - My programmes will help you define your clear USP's and uncover the missing pieces in your marketing to become a highly sought after business.
OR If you're an established business that is struggling to get clients at a high-end price point or indeed, any price point, then this will help you redefine your positioning, message and marketing plan to finally convert high end clients with ease.
I've invested in other programmes in the past and I've not got the results, how will I know if I can get the results I want?
Here's the thing, I care deeply about my clients results because I have an extremely high success rate to protect and of course I care deeply about your results. As long as you do the work, care as much as I do (I can't want this more than you) and follow the guidance there is absolutely no reason it won't. I have a proven success method that WORKS if you are...
... willing to make changes, get uncomfortable and tweak your business. If you're resistant to change and you're not open minded then working with me probably isn't for you.
Also, if you haven't yet invested in help that focuses on clarity & strategy like my programmes, it's no surprise that the other stuff hasn't worked... once you've got the clarity the other programmes you've taken will most likely have a greater purpose and yield results that you previously couldn't get.
My programmes don't just focus on alignment, whilst that's important and it's something I aim for you to achieve, it's also about having that guidance on following a direction that will yield better traction in your business. I.e. serving a slightly different ideal client to ensure you get the best clients, the best outcomes for them and so you're not fighting people on price all the time.
Whilst I use powerful coaching style questions to help you take the best direction for you and not just prescribe a direction, I also switch to a mentoring style where I'll push you to go that step further to up-level your business.
I want to change direction to an entirely new niche in my business, is this suitable?
Yes! Whilst progress will be faster the more experienced you are within your niche, my coaching programmes will still yield incredible results giving you the clarity you need with your USP, niche, ideal client and content.
Jeff, who secured several clients during my Monetise Your Message programme, had no niche what so ever when he first started, he was an NLP practitioner and made extreme progress by taking action & doing the work...
Jeff Kidner
Career Anxiety Specialist
It was a pivotal shift for me and my growing business. Jen's Programmes really gets under the skin of who you are and what transformation your business delivers for your clients. It provided confidence, clarity and an inner peace that comes with discovering true purpose.
I found it easier to communicate the unique value of our products and I secured several high-paying clients during the first 4 weeks providing an immediate monetary return of 560% on my investment into the Monetise Your Message programme.